Effortless : make it easier to do what matters most

McKeown, Greg2025

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Summary

The intricacy of modern life has created a false dichotomy between things that are 'hard and important,' and those that are 'easy and trivial.' Everything has become so much harder than it ought to be. But, Greg McKeown, bestselling author of 'Essentialism', says, there is a third alternative. In 'Effortless', he offers practical strategies for making the most vital tasks the easiest ones. Honed over the better part of a decade, these strategies explain how to eliminate nonessential activities and focus on the few that really matter.