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Impulse : why we do what we do without knowing why we do it

Lewis, David, 1942-2014
Books
Our lives are shaped by the choices we make. Some are the result of careful reflection; most happen purely on impulse. Psychologist David Lewis builds on his own ground-breaking research to argue that if we can reach a true understanding of our impulses, we will have a better picture of our actions. He also shows how companies are exploiting our natural tendencies to sell us things we don't necessarily need.
Imprint:
London : RH Books, 2014.
Collation:
xxi, 310 pages : illustrations (black and white) ; 20 cm
Notes:
Originally published: 2013.Includes bibliographical references and index.
ISBN:
9781847946867 (pbk)
Language:
English
BRN:
781380
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